Volume 28, Issue 3 (12-2025)                   jha 2025, 28(3): 109-124 | Back to browse issues page


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Panahi S, Ansari N, Hosseini Ghahjavarestani A, Ansari M. Performance evaluation of the central libraries and information centers at the Iranian universities of medical sciences using the balanced scorecard model. jha 2025; 28 (3) :109-124
URL: http://jha.iums.ac.ir/article-1-4691-en.html
1- Department of Medical Library and Information Sciences, School of Health Management and Information Sciences, Iran University of Medical Sciences, Tehran, Iran.
2- Department of Medical Library and Information Sciences, School of Health Management and Information Sciences, Iran University of Medical Sciences, Tehran, Iran. & Student Research Committee, Iran University of Medical Sciences, Tehran, Iran & Scientometrics Center, Vice Chancellor for Research and Technology, Kurdistan University of Medical Sciences, Sanandaj, Iran. , masomehansari@gmail.com
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 Introduction
The balanced scorecard (BSC) is a widely recognized framework for evaluating organizational performance and aligning services with strategic goals. By integrating financial and non-financial metrics in a balanced approach [1], it enables more comprehensive assessments. In library contexts, this model helps identify strategic priorities, align activities with strategic plans, and enhance communication about organizational objectives [2–4]. As a reporting tool, BSC also promotes transparency across all levels of library operations [5].
In recent years, assessing organizational performance has gained prominence in professional and academic discours, as it supports mission fulfillment and strategic objectives [6]. Organizations face both risks and opportunities due to the dynamic interplay of internal factors and ongoing shifts in the external environment [6, 7]. Performance assessment offers critical insights into an organization’s current status and strategic trajectory [8–10]. Managers in both public and private sectors recognize that such systems influence employee behavior and the effectiveness of strategies. This is particularly relevant for university libraries, which play a pivotal role in education and research [11,12].
Kaplan [1,12] emphasizes that quantifying and measuring library strategies help clarify goals and management practices. Traditional evaluation methods often overlook the link between operational performance and strategic objectives, as well as the dissemination of these goals throughout the organization, mainly due to their focus on financial oversight and control [13]. Consequently, many organizations, including libraries, have adopted modern approaches such as the balanced scorecard to evaluate their performance [7,8,10,11,14-16].
Originally developed in 1990 by Kaplan and David Norton for industrial strategic planning and performance evaluation [17], BSC is now a versatile tool across diverse organizational contexts. It consists of four key dimentions: financial health (the natural tendency to profit), staff learning and growth, customer satisfaction, and internal processes. These dimentions encourage organizations to strengthen strategic thinking [2]. This model aims to align work activities with organizational strategies, improve communication, and evaluate performance based on defined strategic goals [2–4]. In some cases, it can support strategy development [4].
In recent years, BSC has been applied to evaluate library performance in several countries, such as Australia, Finland, Germany, Singapore, South Africa, and the United States [18]. It has also been used to assess management systems in higher education libraries in Portugal [19], the Royal Library of Denmark [20], and the National Library of Scotland [21]. Key benefits of implementing this model in libraries and information centers include enhanced transparency, responsiveness to user needs, focus on critical issues, and cost reduction [22–24]. Numerous studies have examined performance evaluation in different types of university libraries using BSC [4,5,15,18,21,22]. The literature indicates that this model is effective in assessing overall organizational performance, improving management effectiveness, optimizing processes, and providing a coherent overview for achieving organizational goals.
In Iran, few studies on libraries and information centers have applied BSC [23–26], and some have only suggested performance evaluation indicators based on its perspectives [25]. Therefore, this research aimed to evaluate the performance of libraries and central information centers at Iranian universities of medical sciences, employing the balanced scorecard model.

Methods
This applied quantitative study, conducted in 2024, employed a descriptive survey targeting managers and librarians at Iranian universities of medical sciences. Data were collected using two self-administered questionnaires, tailored separately for employees and managers, developed based on Kaplan and Norton's balanced scorecard framework. The instruments included demographic items and evaluated four key performance dimensions: financial, customer, internal processes, and learning and growth, rated using a Likert scale.
The validity of the questionnaires was assessed through feedback from 10 experts (managers with expertise in librarianship and medical information, information science, and epistemology), and their reliability was confirmed with Cronbach's alpha of 0.863 for managers’ questionnaire and 0.946 for librarians’ questionnaire.
No sampling was conducted to select managers; instead, those who expressed interest in participating were included through a census approach. In contrast, librarians were sampled using a random sampling method based on Cochran's formula using these parameters: Z=1.96, p=q=0.5 and d=0.05. The estimated sample size was 136, based on a 90% confidence interval and a 10% dropout rate.


Inclusion criteria encompassed librarians employed in central libraries or information centers affiliated with Iranian universities of medical sciences during 2024, regardless of educational background or employment type; those working in hospital or college libraries were excluded. The questionnaires were distributed to managers of central libraries through organizational email or social networks (WhatsApp or Telegram), followed by telephone contact and reminder emails when necessary. Responses were tracked through an online repository to monitor participation across groups. Overall, 94 individuals completed the questionnaire, resulting in a response rate of 69.12%. Following data collection, responses were analyzed using descriptive statistics (frequency, mean, standard deviation) and inferential tests (one-sample and independent t-tests).
Results
The performance of libraries and central information from librarians' point of view
A total of 94 librarians participated in the study. The majority were female (83%), and the most represented age group was over 35 years (51.1%). Regarding education, most participants held a master’s degree (52.1%). Work experience ranged from 6–10 years (17%) to over than 15 years (38.3). Most respondents were affiliated with Tehran University of Medical Sciences, followed by Yazd University of Medical Sciences (Table 1).

Table 1. Distribution of employees’ demographics
Variable Subgroup Frequency Percentage
Gender Female 78 83
Male 16 17
Age group 20-25 4 4.3
26-30 13 13.8
31-35 29 30.9
>35 48 51.1
Educational level AD 8 8.5
BD 31 33
MD 49 52.1
PhD 6 6.4
Working length
(year)
<5 22 23.4
6-10 16 17
11-15 20 21.3
>15 36 38.3
Performance of libraries and information centers was assessed across four balanced scorecard perspectives. Average scores (± SD) were as follows: financial (11±3.96; range: 4–20), customer (10.56±3.58, range: 5–20), internal processes (22.13±7.28, range: 10–48), and learning and growth (13.93±4.82, range: 6–30). For "financial performance", Hormozgan University of Medical Sciences ranked first with an average score of 17. Fars University of Medical Sciences ranked first for "customer service", "internal processes" and "learning and growth", with average scores of 17, 36 and 28, respectively. Khorasan University of Medical Sciences had the lowest score for "financial performance", "customer service" and "internal processes" was avargae scores of 5, 5 and 11, respectively. Hamadan University of Medical Sciences also had the lowest average score for "growth and learning performance" with an average score of 8.67 (Table 2).
The one-sample t-test revealed that employees rated the performance of libraries and information centers as poor across all four balanced scorecard dimensions (Financial, Customer, Internal Processes, and Learning and Growth). These scores significantly deviated from the established benchmarks, indicating overall dissatisfaction and highlighting performance deficiencies from the employees’ perspective (Table 3).

The performance of libraries and central information centers from managers' point of view
A total of 25 managers participated in this study. Of these, 40% were female. In terms of educational background, 4% held a bachelor’s degree, 52% held a master’s degree, and 42% possessed a PhD. The average managerial work experience was 15.12 years (SD=7.96), with a range from 1 to 27 years.
From the managers' perspective, the average scores were as follows: financial (26.72±7.36; range 13–44), customer (17.36±3.6; range 8–23), internal processes (12.76±2.65; range 7–18), and learning and growth (8.96±2.89; range 4–15). These figures illustrate varying perceptions of libraries’ performance, with financial aspects receiving the highest and growth and learning the lowest scores (Table 4). The one-sample t-test revealed that managers assessed the performance of libraries and central information centers as poor across all four dimensions. Statistically significant differences were found between the average ratings and benchmark scores in the customer, internal processes, and learning and growth dimensions, indicating clear underperformance in these areas. In contrast, no significant difference was observed in the financial dimension, suggesting that managers viewed financial performance more favorably. Additionally, managers rated the financial dimension as average, indicating a slight disparity between managerial and employee perspectives (Supplementary Table 1).

Comparing the opinions of managers and employees
An independent t-test revealed statistically significant differences between managers’ and employees’ evaluations of library and information center performance across all four dimensions. Managers assigned higher ratings in financial and customer domains, whereas employees provided higher scores in internal processes and learning and growth, underscoring contrasting perceptions based on organizational roles (Supplementary Table 2).
Table 2. Average Performance scores of libraries and central information centers at by the librarian’s perspectives
Medical University Financial Customer Internal processes Staff learning and growth
Iran 12.4 11.4 22.6 12
Kurdistan 10.83 11.5 20.5 13.5
Mashhad 15 12.33 26.33 15.67
Tehran 13.36 9.73 23.73 13.55
Rafsanjan 9.67 11.67 21 15.33
Yazd 11.44 11.33 28.11 17.33
Tehran 12 10 20 13
Guilan 11 10 19 14
Arak 12 10.6 20.8 15.2
Fars 15 17 36 28
Kermanshah 7 9.33 15.33 12.33
Khorasan 5 5 11 11
Social Welfare and Rehabilitation Sciences 10 15 31 15
Isfahan 10 10 19.5 11.5
Ahvaz 13.5 14.5 26.5 16
Birjand 11 10 15 10
Sarab 10 10 21 13
Tabriz 14.67 16 31.6 20.67
Kerman 10 12.67 23 12
Semnan 8 13 17 15
Hamadan 6.33 8.33 20 8.67
Lorestan 10.5 5.5 23 10
Golestan 10 10 24 27
Yasouj 9 7 13 11
Hormozgan 17 10 24 19
Larestan 16 7 12 17
Sabzevar 9 12.5 18.5 14.5
Jiroft 14 6.5 20.5 16
Zanjan 9.5 10 19.5 10
Shahid Beheshti 6 8 20.5 11
Sirjan 8 7 15 13
Zahedan 6 7.5 15 9.5
Jahrom 6 7 14 10
Dezful 8.67 10.33 24 11.33
Total mean 11±3.96 10.56±3.58 (22.13±7.28) 13.93±4.82


Table 3. The one-sample t-test of the performance of libraries and central information centers by librarian’s perspectives
Perspective Mean Benchmark score Standard deviation P-value Mean difference 95% confidence interval
Lower bound Lower bound
Financial 11 30 3.96 0.016* -19 -19.81 -18.19
Customer 10.56 39 3.58 0.001* -28.436 -29.17 -27.70
Internal processes 22.13 27 7.28 0.001* -4.872 -6.36 -3.38
Growth and learning 13.93 24 4.82 0.001* -10.074 -11.06 -9.09

Table 4. Performance score of libraries and central information centers by the perspectives of managers
Medical university Financial Customers Internal
processes
Staff learning
and growth
Ilam 42 18 15 8
Tehran 27 13 9 8
Yazd 25 13 12 7
Rafsanjan 23 18 12 9
Kerman 32 19 18 12
Yasouj 29 17 13 6
Arak 30 22 15 12
Table 4. Continued
Medical university Financial Customers Internal
processes
Staff learning
and growth
Larestan 44 16 7 4
Isfahan 25 18 13 8
Semnan 25 19 14 8
Iran 26 16 12 8
Abadan 25 22 13 15
Sirjan 29 22 12 11
Dezful 25 18 11 8
Shahid 25 15 12 7
Golestan 34 15 14 12
Qazvin 28 22 15 9
Hormozgan 34 23 18 15
Kurdistan 26 22 17 11
Khorramabad 27 14 12 12
Zanjan 23 18 12 4
Jahrom 13 16 10 8
Jiroft 13 14 12 8
Zahedan 13 8 9 6
Hamadan 25 16 12 8
Total mean 26.72±7.36 17.36±3.6 12.76±2.65 8.96±2.89
Discussion
The balanced scorecard model provides a structured framework for evaluating library performance across four dimensions: financial, customer, internal processes, and learning and growth. By highlighting strengths and weaknesses, it supports strategic planning and performance improvement. Previous studies have validated its effectiveness as a reliable method for assessing organizational performance, including libraries [14,18,23,27,28].
At Iranian Universities of Medical Sciences, managers and employees perceive library and information center performance as poor in customer satisfaction, internal processes, and learning and growth. A notable divergence appears in the financial dimension: managers rated performance as moderate, while employees considered it poor. This inconsistency indicates different perceptions on financial management in libraries. This unbalanced evaluation contrasts with prior findings. For example, Moradi et al. [29] reported acceptable and balanced customer-related performance at Razi University libraries, a result that is not aligned with the present study. Similarly, the library of Kerman University of Medical Sciences showed moderate effectiveness in financial aspects, although its performance varied across subdimensions, ranging from moderate to desirable [20].The study revealed that library services were perceived as unbalanced and insufficient in meeting users’ needs. This finding differs from previous research. Moradi et al. [29] reported balanced and acceptable service delivery in the customer dimension, while Zaboli et al. [24] found service levels to be average. Given the central role of users, ranging from students to faculty, in shaping service effectiveness, addressing their diverse needs is crucial for enhancing satisfaction, improving assessment practices, and advancing service quality.Weak performance was also identified in the internal processes of libraries and central information centers at Iranian Universities of Medical Sciences. This dimension, which includes staff interactions, task execution, and process efficiency, received unfavorable evaluations. These results contrast with those of Zaboli et al. [24], who reported more positive outcomes. Nonetheless, improvements in infrastructure, optimization of resource utilization, and resolution of operational issues provide avenues for enhancing internal effectiveness.Consistent with the present study, Moradi’s research also identified imbalances in library internal processes [29]. Addressing these inefficiencies through managerial support and infrastructure improvements could enhance operational workflows and service delivery. Such measures may further promote intellectual collaboration and stimulate innovations within libraries.
In the present study, the growth and learning dimension, covering employee training, technological adaptation, organizational culture, and recruitment, was rated “weak” by both managers and employees. This finding is consistent with the results of the study by Moradi et al. [29] However, it contradicts the findings of Zaboli et al.’s study [24], which reported average performance in staff development and electronic services at Kerman University. The findings of this study indicate limited investment in staff training and organizational culture development, including teamwork. Another study evaluated specialized libraries in Iran and reported strong performance in “internal processes”, “customer satisfaction” and “empowerment” which is in contradiction with our findings for the same components. However, this study, similar to our findings, reported weak performance for financial management [27].
Overall, the customer dimension emerges as the most critical element of the balanced scorecard model, as user satisfaction drives positive outcomes across other performance areas. Effective internal processes are closely linked to higher customer satisfaction, highlighting the need to enhance operational efficiency. Achieving meaningful growth and development in academic libraries requires strengthening staff information literacy through empowerment programs, expanding available resources and facilities, and recruiting and retaining qualified staff. Given the aging workforce (average age over 35 years) and extensive experience of library staff, prioritizing in-service training, especially in emerging technologies, would improve service delivery and promote organizational adaptability.

Limitations
This study utilized a questionnaire-based data collection method. However, some participants, particularly managers, declined to participate despite repeated reminders via follow-up phone calls and in-person visits. Additionally, the results cannot be generalized to all librarians in libraries and information centers.

Conclusion
The balanced scorecard model constitutes a robust framework for enabling managers to make evidence-based decisions and systematically evaluate organizational performance across multiple dimensions. In the context of libraries, particularly those affiliated with universities of medical sciences which are central to advancing health-related knowledge, comprehensive performance assessments at a national level are critical. This study indicates that both managers and employees perceive the overall performance of these libraries as suboptimal across the balanced scorecard dimentions. Consequently, adopting and effectively implementing the balanced scorecard model can serve as a strategic mechanism to enhance service quality, promote customer satisfaction, increase operational transparency, and foster innovation within library and information center operations. Recruiting adequately trained personnel, particularly in information technology, information retrieval, and search methods, can significantly strengthen internal processes and increase user satisfaction.

Online supplements
Additional Tables
Declaration
Ethical considerations: This research was approved by the Ethical approval [IR.IUMS.REC.1401.137] was granted by Ethics Committee of Iran University of Medical Sciences. All research was performed following relevant guidelines according to the Declaration of Helsinki. Also, according to the decision of this committee, obtaining informed consent was deemed unnecessary according to national regulations.
Funding: This study was supported by the Vice Chancellor for Research and Technology of Iran University of Medical Sciences (Grant Number: 21981). The funding body had no role in the data collection, analysis, or preparation of the manuscript.
Conflicts of interests: The authors declare that they have no conflict of interest.
Authors' contributions: Sirous Panahi: Conceptualization, Study design, Methodology, Writing– review & editing, Visualization, Project administration, Final approval; Atiye-Sadat Hosseini Ghahjavarestani: Data curation, Writing– original draft, Writing– review & editing; Nasim Nasari: Conceptualization, Study design, Data curation, Writing– original draft, Writing– review; Masoumeh Ansari: Data curation, Writing– original draft, Writing– review & editing, Data analysis, Visualization, Supervision. All authors read and approved the content of the manuscript.
Consent for publication: Not applicable.
Data availability: All data analyzed and generated during the current research were included in this paper; however, raw data are also available upon reasonable request from the corresponding author.
AI declaration: Artificial intelligence was not used for this article.
Acknowledgments: The authors express their gratitude to the Vice-Chancellor of Research of Iran University of Medical Sciences for advocating this research.
 
Type of Study: Research | Subject: Medical Librarianship and Information Science
Received: 2025/08/29 | Accepted: 2025/11/27 | Published: 2025/12/9

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